Doctor Reputation
Mental Health and Medical Professionals
Working in healthcare can be rather demanding and overwhelming.
Doctor Reputation
How to Get Your Patients Involved In Their Health
A physician can only do so much for a patient in the office or hospital.
Practice Marketing
Does Your Practice Have a Social Media Policy?
It can be argued that social media is both the best and worst thing about the modern age.
Medical Equipment
Factors to Consider When Purchasing a Used Ultrasound Machine
One of the most crucial pieces of diagnostic equipment in the clinical setting is an ultrasound machine. If you are a healthcare professional who strives to provide the best quality care, you are well aware that having the right medical equipment is essential. However, due to their high costs, purchasing a brand new ultrasound machine can be difficult to afford. For this reason, purchasing used ultrasound machines has been gaining popularity among the healthcare industry and medical professionals.
Branding & Exposure
New Doctors: Are White Coat Ceremonies Necessary?
No doctor alive will tell you they can forget their medical school days.
Doctor Lifestyle
Should You Convince Patients to Travel for a Second Opinion?
Most individuals, at the very least, face one major health-related decision at one point in their lives. Sometimes their diagnosis or treatment plan may not be clear and when it isn’t, a patient may be interested in getting a second opinion.
Doctor Lifestyle
Pregnant Physicians and Studies Over Time
Being a female physician, no amount of studying or working can prepare you for becoming a mother.
Clinical News
Predictive Modeling in Healthcare
Predictive modeling in healthcare is currently being utilized in improving quality of care.
Branding & Exposure
The Future of Private Practice Medicine
Once a person graduates from medical school and becomes a doctor their life becomes a series of decisions.
Clinical News
Are At-Home Genetic Tests Bad for Healthcare?
According to the National Institute of Health, genetic testing is available for more than 2,000 medical conditions from over 500 different laboratories.
Doctor Reputation
How Patient Reviews Can Benefit Your Medical Practice
Similar to other businesses, medical practices must implement marketing strategies in order to accomplish both long- and short-term goals. Most medical practices choose to implement a blend of different marketing strategies with an aim to increase revenue, gain a competitive edge, advertise products and services, or venture out into new markets. While there are hundreds of strategies to market your medical practice, nothing can compete with a long-term approach to increase your reputation.
Clinical News
Hospital-owned or Private Practice: What Doctors Should Know
As doctors there’s no shortage of working conditions and environments.
Branding & Exposure
What Doctors Can Learn from Twitter
Social media platforms are a great way for doctors to spread awareness on health-related topics, manage their own reputations, market their practices, and attract new patients.
Doctor Reputation
When Patients Ask About Wait Time
Going to visit a doctor can be a chore for a lot of people.
Doctor Reputation
Why Practice Defensive Medicine?
What is defensive medicine? Defensive medicine, also known as defensive medical decision making, is the practice of advocating diagnostic tests or therapeutic procedures in order to guard against malpractice lawsuits.
Doctor Reputation
Doctors Can Learn from How Nurses Care
Patients need more than just pills, IV lines, and surgeries.
Doctor Reputation
How to Balance Patient Relationships with the Business of Healthcare
The medical life is very demanding.
Doctor Lifestyle
How Do Physicians Handle Grief?
At some point in your medical career, you may face patient deaths. Despite its widespread phenomenon in medicine, the experience is still overwhelming every time. However, the emotional aftermath that physicians deal with in regards to patient deaths are rarely discussed.
Clinical News
Medical Apps and the Future
In healthcare today, both doctors and patients are beginning to adopt the trend of medical apps, supported by cell phones, computers, tablets, and other medical devices.
Practice Marketing
Doctors and SEO
Fifteen years ago as a doctor you needed to have a public presence.
Practice Marketing
Marketing Strategies for Medical Clinics
In the past, healthcare professionals and hospitals have focused on medical clinic marketing through patient education and brand awareness.
Medical Equipment
Choosing the Right Type of Ultrasound Machine for Your Clinical Setting
Throughout the years, ultrasound machines have grown in popularity in the healthcare industry. They are used in various medical practices, ranging from obstetrics and pediatrics to cardiology and physical therapy. If you are in the market for an ultrasound machine, there are a few factors you should take into consideration.
